uptitling

English

Etymology

up- +‎ titling

Noun

uptitling (uncountable)

1. The practice of giving a job an impressive title to make it appear more desirable.
   • 2003, Management Services - Volume 47, page 8:

     To summarise, E - while ignoring the initial ramble about the NHS, the Greeks and the 'uptitling' of Personnel to Human Resources - seems unduly exercised by 'the tendency to employ specialists of all kinds which can lead to line managers abdicating their responsibility' with consequent deleterious effect on costs and criticises the adoption of 'mee too' thinking in designing organisations.

   • 2007, Tony Thorne, Shoot the Puppy: A Survival Guide to the Curious Jargon of Modern Life, →ISBN:

     Uptitling as a strategic device, however, is not a joke: a recent UK survey by Reed International revealed that 50 per cent of workers would register greater job satisfaction with a nicer title, even if it made no difference to their duties or salary.

   • 2014, Roland Paulsen, Empty Labor: Idleness and Workplace Resistance, →ISBN, page 82:

     As others have commented, uptitling is also part of a form of "credentialism" that ultimately springs from striving to produce a good CV with the disturbing side effect of inflation.

   • 2015, BUSINESS Essential, →ISBN, page 668:

     Uptitling has been seen by some as an attempt by employers to improve job satisfaction without increasing pay.

2. The practice of giving a book a more impressive title than its content merits.
   • 1963, The School Counselor - Volumes 11-13, page 252:

     But instead, we discover after a few pages that we have been victimized by the common publisher's trick of “uptitling.”

Anagrams

• uptilting